Hey ladies, so much for that little black dress. According to a recent study, if you want to increase your desirability with men, wear red.
In a Reuters article: The woman in red drives the men crazy, study finds
The men also were asked, “Imagine that you are going on a date with this person and have $100 in your wallet. How much money would you be willing to spend on your date?” When she was clad in red, the men said they would spend more money on her.
The researchers noted that the color red did not alter how men rated the women in the photographs in terms of likeability, intelligence or kindness — only attractiveness.
I wonder how many woman will include more red in their wardrobe?
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